WUINK!™—Wu Incorporated and also Wu Ink (as in pen ink or print)—represents the collaborative efforts of Serena and Teresa Wu who are not sisters but long-term friends who have worked together since the days of high school journalism. Since then, the two have been passionate about media, writing, and design—and now social media.
Teresa is a social media geek well versed in online marketing and journalism while Serena is a design nerd with experience in various technical design fields. Together, they make a perfect partnership and have created the sites My Mom is a Fob and My Dad is a Fob. They hope to expand in the near future and establish themselves as future women of web 3.0.
*wuink, wuink*
Okay speaking seriously now, marketing and design have to be seemlessly integrated, because they both need to represent the same brand, have the same delivery, and stay consistent throughout. Wuink offers just that, since the two work together as a team—and have created successful blogs as a result.
